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  • The Trouble with Twitters - Scott Clark - SEO, SEM, ORM and Content Marketing
    them well in the Google organic results is going to boost the quality of search engine results please let me know Twitternoise Cometh and it Polluteth my SERPs I think we all can agree that the lifespan of a twitter should be about oh 2 minutes  Twitter A Blog with Tourettes Syndrome RANT Comments are closed About BuzzMaven Labs BuzzMaven Labs is the 15 year old consultancy of Scott Clark a veteran web business strategist and search marketing professional Contact Info 1 859 951 4414 9 5 ET BuzzMaven Labs 163 Main Street 3rd Floor Lexington KY 40507 Recent Posts Google MyBusiness Bulk Management Panel Discussion Alternatives to White Papers Be a Cheat Sheet Hero with Sales Segmentation Poor Site Search Can Shred UX and Your Bottom Line Recent Comments Jacklyn on Google MyBusiness Bulk Management Panel Discussion jason lee on Google Adwords Call Only Campaign Abandonment Considerations Ramon on Google s Pigeon Update Near Me Local Packs and Service Area Businesses bruce greif on Google s Pigeon Update Near Me Local Packs and Service Area Businesses bruce greif on Google s Pigeon Update Near Me Local Packs and Service Area Businesses Blogroll Adam Sherk Publishing Industry Barry Schwartz

    Original URL path: http://www.buzzmaven.com/2007/05/twitter-lifespans-should-be-about-oh-2-minutes.html (2016-02-01)
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  • Is this Ask.com's big chance? - Scott Clark - SEO, SEM, ORM and Content Marketing
    for 3 players in the search world Perhaps it would offer up some breathing room while Yahoo and Microsoft figure out how to work together If MS Y are busy trying to figure out where all the wires go Ask could bring its mobile local contextual and other technologies forward a few levels They ll be distracted for a while and Ask has never been so focused Greg Ott also posted hints about things abuzz at Ask in The Algorithm Is On The Move and Ask is rolling out its contextual advertising setup in the next month Gosh I hope it s good I see a window opening Or Breaking Time will tell Changes Online One comment on Is this Ask com s big chance Dave Nofmeister says November 8 2007 at 3 10 pm I have no doubt that it is probably better for these companies to actually merge I guess when I hear what it means to Ask com I have 2 thoughts about it 1 What are the chances that this merger actually steals profits With fewer players I would guess the public would consider more going to someone like ASK 2 Any company that continues to be in the black as far as profits even if it is significantly smaller than it s competition should continue to do business Overall I don t see this having a significant impact for ASK I think that if they wish they are still in a position to take control They currently make money and if the public discovers that they have a superior product they will leave the other search engines whether the market has 3 or 3000 engines competing against each other About BuzzMaven Labs BuzzMaven Labs is the 15 year old consultancy of Scott Clark a veteran

    Original URL path: http://www.buzzmaven.com/2007/05/is-this-askcoms-big-chance.html (2016-02-01)
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  • A nice mention in the Wall Street Journal - Scott Clark - SEO, SEM, ORM and Content Marketing
    of the pool sometimes  I guess one thing I d add to her article is to explain the risk of not having control of the search listings for your business name  This is a major downside to not having a site and often business owners find out that the first listing for thier business is an irate customer with a popular blog As I ve said before if there s any reason to have at least a small site it would be to hold on to a listing for your own name and to have something to link your free local listings to  If you plan to start out in ECommerce good testing of your idea can be done through pay per click marketing even before you start your site development through deployment of banks of landing pages  You can determine demand through click through and then take orders via the phone or with a simple setup such as Google Checkout s buy now button    I always suggest that you ease into it but think long term  Don t make any assumptions about what will work test everything Ideas Comments are closed About BuzzMaven Labs BuzzMaven Labs is the 15 year old consultancy of Scott Clark a veteran web business strategist and search marketing professional Contact Info 1 859 951 4414 9 5 ET BuzzMaven Labs 163 Main Street 3rd Floor Lexington KY 40507 Recent Posts Google MyBusiness Bulk Management Panel Discussion Alternatives to White Papers Be a Cheat Sheet Hero with Sales Segmentation Poor Site Search Can Shred UX and Your Bottom Line Recent Comments Jacklyn on Google MyBusiness Bulk Management Panel Discussion jason lee on Google Adwords Call Only Campaign Abandonment Considerations Ramon on Google s Pigeon Update Near Me

    Original URL path: http://www.buzzmaven.com/2007/05/a-nice-mention-in-the-wall-street-journal.html (2016-02-01)
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  • Google Gadget Maker: Someone forgot to feed the gadgets. - Scott Clark - SEO, SEM, ORM and Content Marketing
    underwhelmed  Does it suprise anyone else for example that the the photo frame gadget requires you to change the photo manually rather than say plug it into tags on picasaweb  or flickr  or that you can t make your list gadget display headlines from a feed or a google calendar  shared events list   I guess I ve been spoiled by Yahoo Pipes  and the Gadget API at Google  I get the feeling that the Gadget maker is for people with lots of time on their hands aka MySpace Crowd to update things all day long by hand  I guess then it s pretty cool I m far far to addicted to dynamic content to start creating manually updated stuff again  I m going to wait and see on this one  Ideas One comment on Google Gadget Maker Someone forgot to feed the gadgets The Personalization Cloud at iGoogle Will SEO Mean Anything Finding the Sweet Spot Building Web Businesses That Profit says May 2 2007 at 5 27 pm Previous Post Next Post About BuzzMaven Labs BuzzMaven Labs is the 15 year old consultancy of Scott Clark a veteran web business strategist and search marketing professional Contact Info 1 859 951 4414 9 5 ET BuzzMaven Labs 163 Main Street 3rd Floor Lexington KY 40507 Recent Posts Google MyBusiness Bulk Management Panel Discussion Alternatives to White Papers Be a Cheat Sheet Hero with Sales Segmentation Poor Site Search Can Shred UX and Your Bottom Line Recent Comments Jacklyn on Google MyBusiness Bulk Management Panel Discussion jason lee on Google Adwords Call Only Campaign Abandonment Considerations Ramon on Google s Pigeon Update Near Me Local Packs and Service Area Businesses bruce greif on Google s Pigeon Update Near Me Local

    Original URL path: http://www.buzzmaven.com/2007/05/google-gadget-maker-someone-forgot-to-feed-the-gadgets.html (2016-02-01)
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  • The Personalization Cloud at iGoogle - Will SEO Mean Anything? - Scott Clark - SEO, SEM, ORM and Content Marketing
    a specific point of consideration Rather than talking about 1 in Google we ll need to talk about things in terms of engagement and hooks Content is going to need to get a whole ton better This is a good thing but it s going to be hard for website owners to swallow The offers on a web page for genuinely helpful information targeted to the consumer at a specific moment in time are key to conversions Optimization of content for the customer and their consideration cycles is going to need to be built in to design and development As much as the pure designers don t like SEO SEM types we re going to need to get along now CMS based sites are going to skyrocket in popularity as are blogs as sites It s still unclear how many will build Gadgets but what I see is a proliferation of hundreds of different little Googlettes doing their own things based on rules We ll have no control over what the users see on their screen They may see search results float over their screen like soap bubbles or fall over like dominos We just won t know But one thing is clear you can t do SEO on an individual Gadget 5 1 07 Update Now that I ve tried the gadget maker I m underwhelmed Changes Online New Marketing SEM SEO 2 comments on The Personalization Cloud at iGoogle Will SEO Mean Anything Barbara Cook says July 2 2007 at 7 15 am I love igoogle Where is my igoogle homepage Scott Clark says July 2 2007 at 10 00 am http www google com ig About BuzzMaven Labs BuzzMaven Labs is the 15 year old consultancy of Scott Clark a veteran web business strategist and search marketing

    Original URL path: http://www.buzzmaven.com/2007/04/igoogle-and-seo-will-google-roll-out-a-pipes-like-gadget-toolkit.html (2016-02-01)
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  • Will Google's Information Plan for States Uncover Dark Secrets? - Scott Clark - SEO, SEM, ORM and Content Marketing
    so you could see a certain document how many actually do   How would you know to even ask  I ll bet many things are crawling around in the deep dark archives of government  And I ll bet there are many out there that would like it to stay that way  Just like the digization of many books exposed plagerism it s my prediction that the increased crawling of state stored public records is going to expose many nasty things that have heretofore been hidden  The friction that one encounters to do a obtain any document let alone establish relationships between multiple documents  could have prevented it from becoming apparent   If Google makes it easy to hunt in the nooks and crannies a whole new breed of hobbiest detectives might pop out of the woodwork and create watchdog mashups like never before  This could be fun Google s indexing and linking will feel more like poking around I mean check out Google patents it s fun and sometimes emotional  to pop around and discover relationships this way  Before you know it we ll have some pretty amazing mashups developed on top of this data so maps searches cross references and mobile services will let us mine data about our locale If Google goes any more local say to the city government level they ll have their work cut out for them  Changes Online Ideas Comments are closed About BuzzMaven Labs BuzzMaven Labs is the 15 year old consultancy of Scott Clark a veteran web business strategist and search marketing professional Contact Info 1 859 951 4414 9 5 ET BuzzMaven Labs 163 Main Street 3rd Floor Lexington KY 40507 Recent Posts Google MyBusiness Bulk Management Panel Discussion Alternatives

    Original URL path: http://www.buzzmaven.com/2007/04/will-googles-information-plan-for-states-uncover-dark-secrets.html (2016-02-01)
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  • Sometimes You Don't Need More Traffic for More Profits - Scott Clark - SEO, SEM, ORM and Content Marketing
    out the listings have only increased by 2 while sales are up 14  But as I posted about earlier with the eBay motors improvements the designers at Ebay have been improving things a lot  It seems that this is a great example of usability turning directly into dollars  And once they ve got the design right they don t have to keep paying for the improvements So eBay has shown us that abandonment due to poor usability is indeed very costly and it s not worth buying more traffic if they are just going to bail from the site in confusion If your company is unable to afford to buy more traffic it may be best to look inward  What is your abandonment rate  If you set your sites on reducing that rate it can have the same impact that buying more traffic can perhaps more  Split up your pages try new things measure   Yes it s sweat equity but the beauty of it is that once you have your formula it works long term and it s free Comments are closed About BuzzMaven Labs BuzzMaven Labs is the 15 year old consultancy of Scott Clark a veteran web business strategist and search marketing professional Contact Info 1 859 951 4414 9 5 ET BuzzMaven Labs 163 Main Street 3rd Floor Lexington KY 40507 Recent Posts Google MyBusiness Bulk Management Panel Discussion Alternatives to White Papers Be a Cheat Sheet Hero with Sales Segmentation Poor Site Search Can Shred UX and Your Bottom Line Recent Comments Jacklyn on Google MyBusiness Bulk Management Panel Discussion jason lee on Google Adwords Call Only Campaign Abandonment Considerations Ramon on Google s Pigeon Update Near Me Local Packs and Service Area Businesses bruce greif on Google

    Original URL path: http://www.buzzmaven.com/2007/04/sometimes-you-dont-need-more-traffic-for-more-profits.html (2016-02-01)
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  • Snap A Picture, Save A Buck (Until You Wreck Your Car) - Scott Clark - SEO, SEM, ORM and Content Marketing
    Fun Web Site Advice I saw this for the first time in Lexington this week They want you to snap a photo of a billboard on a very busy road bring it into a restaurant and save on your next meal Okay folks how s your Dukes of Hazard driving skills squeeeeeeaaaal SIDE NOTE I would have sent Ramsey s Restaurant some link juice but they have no website not even a really simple one As I ve said before when you have no web site you re leaving it up to others to dominate the search results pages for your name when searched If I wanted to I could post a page on my site today that would rank in the top 1 3 on Google for their name and say whatever I wanted For the record I would rave about their Buffalo Chicken Salad to die for but what if someone else had something less flattering to say advice Oddities Comments are closed About BuzzMaven Labs BuzzMaven Labs is the 15 year old consultancy of Scott Clark a veteran web business strategist and search marketing professional Contact Info 1 859 951 4414 9 5 ET BuzzMaven Labs 163 Main Street 3rd Floor Lexington KY 40507 Recent Posts Google MyBusiness Bulk Management Panel Discussion Alternatives to White Papers Be a Cheat Sheet Hero with Sales Segmentation Poor Site Search Can Shred UX and Your Bottom Line Recent Comments Jacklyn on Google MyBusiness Bulk Management Panel Discussion jason lee on Google Adwords Call Only Campaign Abandonment Considerations Ramon on Google s Pigeon Update Near Me Local Packs and Service Area Businesses bruce greif on Google s Pigeon Update Near Me Local Packs and Service Area Businesses bruce greif on Google s Pigeon Update Near Me Local Packs and Service Area

    Original URL path: http://www.buzzmaven.com/2007/04/snap-a-picture-save-a-buck-until-you-wreck-your-car.html (2016-02-01)
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