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  • Simple Yet Effective Design Tips for your Ecommerce Site » Cart32
    service They are like just there If you are creating it to have some advertisements this could also be bad Having too many advertisements can give customers a bad feeling about the website Even in my own experience if I m surfing the web for a product and see a page full of advertisements I will nine times out of ten leave the website Avoid bad elements What I mean by this is designs that just distract or give your customers a cluttered feeling For instance having many instances of scrolling text across the web page will seem unprofessional Another thing that I have seen in the past is text over image backgrounds Do not use these It may sound like an interesting idea but customers will not see it this way Pop ups can be useful at times but having an advertising pop up on most of your pages is a bad idea Make it simple to navigate The ease of navigation across your web pages is a HUGE deal You want your visitors to see everything you have to offer If it s too tough to find what they are looking for they will just take their business elsewhere The most simple widely used yet effective way to make navigation easier is to have your main categories of the website on top of every page For instance you will have links that lead to your Home Contact Us About Us pages On the left hand side have your categories of the services you offer hats phones shirts etc Don t bog down your website Make sure you compress all of your images as well as having links to a video rather than just having them play automatically on your website This can lower the load time of your

    Original URL path: http://www.cart32.com/blog/simple-yet-effective-design-tips-for-your-ecommerce-site/ (2016-01-08)
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  • How-To: Increase the Speed of Information Flow » Cart32
    Processing One Page Checkout One Page Checkout is one of the newest features of Cart32 that came along with v8 0 back in 2012 This awesome feature allows you to present the customer with all the information you will need to collect from them such as billing info shipping info payment info and then with that information it allows them to choose their shipping calculate their tax and apply their discounts or gift certificates without leaving that page It s a great way to shorten the information gathering process to get your customers in and out of your checkout as quickly as possible Real Time Card Processing The ability to accept credit cards is probably one of the most important tools to an online business Cart32 offers Merchant Services to clients that will integrate with our proprietary Payment Gateway so that they can collect funds process refunds and authorize cards right within your web administration However this is only half of the puzzle You can accept the funds through the cart but you can also tell your customer within seconds of them placing their order whether or not it was approved I know when I check out on a site I want to know as soon as possible if my card was approved This is a great customer service tool as it lowers the number of calls you may receive about an order If you don t have a merchant services account why not It s one of the best things you can do for your business and Cart32 can offer you great rates for our service If you already have a merchant account why not integrate it with a payment gateway that works with Cart32 so you can tell your customers if their order was approved seconds after they

    Original URL path: http://www.cart32.com/blog/how-to-increase-the-speed-of-information-flow/ (2016-01-08)
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  • Customer Service Tips for your Ecommerce Site in 2013 » Cart32
    will be focusing on some of the tips that focus on customer service Understand your customer This is a no brainer but an important one none the less If you are out of touch with your customer base how are you supposed to serve them By knowing what your customer wants you can serve them better Ignore them and they will go elsewhere And you know you don t want that do you Personalize your Interactions It s time to get personal Dale Carnegie author of How to Win Friends and Influence People said that a person s name is to that person the sweetest and most important sound in any language I love this quote because it s true When someone takes the time to actually say my name I give that person a lot more of my attention and time then I would if that just called me guy The same should hold true for your business By making the customer experience more personal it makes the customer feel special and everyone deserves to feel special Think Mobile If you haven t already started thinking about making your site mobile then this year is the year Mobile technology isn t going away If you don t supply a mobile version of your site and your customers want it you do not understand your customer which is bad and points back to the first point of this post So start thinking about ways to get your site mobile There are many tools that can help mobilize your site as this blog by Zach points out Oh and did I mention we also have a custom development department that can help you in this endeavor The Practical Ecommerce article goes on to list another 10 tips on making your business

    Original URL path: http://www.cart32.com/blog/customer-service-tips-for-your-ecommerce-site-in-2013/ (2016-01-08)
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  • Using Smore to Promote your Ecommerce Site » Cart32
    you create a flyer quickly and easily Even though it is quick and easy it still looks really professional and clean There are many things you can do with a flyer nowadays and I m not talking about printing them all off and stapling them to the trees in your town Let me tell you a little bit on how it works You design these flyers by dragging and dropping what you want onto the flyer This doesn t have to be photos either you can embed videos on the flyers by dragging and dropping You can arrange the content on the flyer using the drag and drop method as well Smore has plenty of styles and themes to choose from so you can make the flyer look exactly how you want Although this is all free you can choose to pay and use the flyers you create in Google and Facebook The Facebook ad isn t the same as sharing it to your Facebook timeline Instead the flyer will show up on the right hand side where you currently see ads So what do you do with these flyers Well in today s world there are so many ways to promote something via social media For instance in the Smore dashboard you can post your flyer that you have just created on Twitter or Facebook Smore even has like and tweet tracking built in This means that you can see who has liked or retweeted your flyer Although it is currently in Beta you can try this out at Smore com Tweet Leave a Reply Cancel reply You must be logged in to post a comment Recent Posts Cart32 wants to help you collect your shipping refunds too August 3 2015 Net Neutrality Begins Some Info For You June

    Original URL path: http://www.cart32.com/blog/using-smore-to-promote-your-ecommerce-site/ (2016-01-08)
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  • Tips to Help Bring your Computer Up to Speed » Cart32
    of your computer Removing Bloatware It is an unfortunate reality that many computers purchased from electronics outlets come with a massive amount of preinstalled software This software known as bloatware is often unwanted and unneeded and has already degraded the performance of your computer before you have even powered it on for the first time Luckily there exists a humorously named piece of software called the PC Decrapifier This tool will help you remove the bloatware and make your computer run as it was intended to Searching for and Removing Malware You are reading this which means your computer is connected to the internet this also means that you are susceptible to malware Malware is everywhere these days and it will wind up on your computer one way or another Let s be honest we have all made a few risky clicks when browsing the web Two of my favorite anti malware tools are Spybot 2 previously known as Spybot Search Destroy and Malwarebytes Both have been around for years and free editions exist for each Download run remove the bad stuff be happy Use a lightweight antivirus solution When software is referred to as lightweight it means that it uses few resources on your computer Antivirus software is notorious for being a resource hog and the added protection it gives your computer often times is not worth the tradeoff in performance Believe it or not in recent years Microsoft has released a free lightweight and very effective antivirus solution and no I m not winning a bet using Microsoft and lightweight in the same sentence called Security Essentials Ditch your current antivirus software and give this one a try Combine the suggestions above with some basic computer maintenance and you will be in good shape Hopefully your computer is

    Original URL path: http://www.cart32.com/blog/tips-to-help-bring-your-computer-up-to-speed/ (2016-01-08)
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  • Using Content Experiments to Increase Shopping Cart Conversions pt 2 » Cart32
    versions of a web page and calculates which one works the best Well Google has a variation of this Content Experiments Google calls it the multi armed bandit experiment This variation has the same goal maximizing profits but works a bit differently Instead of sending customers randomly to your different web pages this actually has some math behind it Don t worry I m not going to go into the technical side of it but if you would like to know you can go here under statistical validity Essentially this experiment will start sending more customers to the more successful web pages or the web pages that have higher conversion rates than your other ones narrowing down the pages served to the ones that produce the best results So if you have five web pages you are testing and one of them are just not working out for you at all you may get less than 5 of all your customers directed to that page If it s producing terrible numbers the experiment may just never send traffic to anymore So why would you use variation of Content Experiments over the other Well you will get results faster for starters because the poor performing web pages will get less and less traffic directed to them Since this is keeping your traffic off of the less successful pages it is more cost effective since it is sending customers to the successful variations more often Also you will be able differentiate the highest performing pages from the other pages Tweet Leave a Reply Cancel reply You must be logged in to post a comment Recent Posts Cart32 wants to help you collect your shipping refunds too August 3 2015 Net Neutrality Begins Some Info For You June 26 2015 Mobile Friendly Checkout

    Original URL path: http://www.cart32.com/blog/using-content-experiments-to-increase-shopping-cart-conversions-pt-2/ (2016-01-08)
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  • Thanks for your Continued Support! » Cart32
    now We are confident that this has become the most feature packed and user friendly version of our online shopping cart system With v8 0 we have brought to you one page checkout in page pop up various performance enhancements as well as a completely redesigned interface We didn t reach this point without our fair share of headaches though and with your constructive criticism we have enhanced and corrected some bugs that slipped through beta testing Not only have we broadened the capabilities of our shopping cart we have completely redesigned our home page to make finding information easier for you This whole system is built around Joomla the powerful content management system We hope you are enjoying the new layout as much as we enjoyed putting it together Finally our workers and coworkers may have changed but only for the better We have welcomed in a new child congratulations Jada and have added a new support member Zach As we look towards 2013 we are exploring more options in Joomla and WordPress Currently our developers have been hard at work to provide you with an adapted version of the popular Joomla storefront VirtueMart that works with our shopping cart system This allows you to add products categories and so much more all through your Joomla Administration We look to release our Quickbooks Web Connector plug in allowing you to automatically download orders into Quickbooks We have integrated with Mastercard PayPass and have allowed you a free pass into the beta putting your company on a short list of merchants with this capability We look forward to 2013 and everything that has in store for us Please remember Cart32 for all of your merchant services website hosting custom development or online shopping cart needs Again thank you again for

    Original URL path: http://www.cart32.com/blog/thanks-for-your-continued-support/ (2016-01-08)
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  • Minimizing Lost Packages on your Ecommerce Site » Cart32
    know with absolute certainty that your package arrived is to track your packages Tracking packages will cost you more to ship but having the ability to go back and look at a record showing the package being delivered will help you Now obviously tracking all packages may not be economically feasible for many online businesses However tracking higher priced items or items with a higher profit margin would benefit from being tracked to help with these types of claims Take a look at what you sell and see what would benefit from being tracked to their destination and what items would not Communicate with the Customer Keep a dialogue with the customer Depending on the time the package was sent like the holiday season for example packages can be delayed due to the sheer mass of packages being sent and received during that period Ask to the customer to wait an additional amount of time to see if the package arrives Of course those that are out there to scam you will retort with some excuses But there is not much you can do which leads to my last point Refunding or Replacing These types of claims have one of three ways of ending the customer receives their package you either refund or replace the lost package or the customer could issue a chargeback Most likely than not if it is a ledgidimet claim the customer will just want a replacement however sometimes they will just want their money back if it is a time sensitive issue If it is a scammer asking most likely they will want a refund Either way you will have to oblige as a chargeback will end up costing you more money in the long run This is why I would recommend keeping track of

    Original URL path: http://www.cart32.com/blog/minimizing-lost-packages-on-your-ecommerce-site/ (2016-01-08)
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