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  • Felten & Compagnie AG - Agentur für "content-driven communication"
    be process driven Authenticity and credibility as basic values of our work Authenticity and credibility as basic values of our work Only credible communication messages convince an educated consciously acting and responsible target group These groups expect authentic and relevant

    Original URL path: http://www.feltencie.com/en/new_methods/basic_values.html (2016-02-16)
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  • Felten & Compagnie AG - Agentur für "content-driven communication"
    Culture and Art Social Affairs Awards Case Studies International Sponsoring Award International Sponsoring Award 2012 in the field of media sponsorship for the project Berliner Bank Zukunftsdialog Award You are the champions für BASF Lead Mussler Felten Award Ice Hockey

    Original URL path: http://www.feltencie.com/en/expertise/awards.html (2016-02-16)
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  • Felten & Compagnie AG - Agentur für "content-driven communication"
    and Asia WestLB Ice Hockey Sponsorship regional national international LLB Asset Management Media planning after the redesign of fund labels Chemistry BASF Content driven initiative You are the champions Lead M F Energy Natural Gas Establishing and positioning cheap and clean including co operations community marketing events and active PR Energiedienst Tricot sponsorship NaturEnergie SC Freiburg Energiedienst NaturEnergie Live European SoccerChampionship 2008 Public Indoor Viewing Tour Real estate Comestibles Belmont

    Original URL path: http://www.feltencie.com/en/expertise/casestudies.html (2016-02-16)
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  • Felten & Compagnie AG - Agentur für "content-driven communication"
    w H University of Sotheby s London Content competence Art Culture Lifestyle Trend Skills Concept Realisation Event and Hospitality Content Lead in Arts Culture and Controlling Our Team The following consultants are in charge of the customer support and look

    Original URL path: http://www.feltencie.com/en/team/valerie_felten.html (2016-02-16)
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  • Felten & Compagnie AG - Agentur für "content-driven communication"
    of Arts in Economics Content competence Sports Social Media CSR Culture Skills Analysis Strategy Concept Realisation Events Controlling Our Team The following consultants are in charge of the customer support and look forward to your contacting Jean Baptiste Felten Owner

    Original URL path: http://www.feltencie.com/en/team/roie_koppenheim.html (2016-02-16)
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  • Felten & Compagnie AG - Agentur für "content-driven communication"
    know how MA media analysis Sponsoring Existing Industry Know How Four qualified and motivated employees at Felten Cie consult and assist clients from the following industries Financial sector Technical sectors energy environment building services engineering mobility etc Transportation Chemicals Real

    Original URL path: http://www.feltencie.com/en/services/industry_knowhow.html (2016-02-16)
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  • MA (media analysis) Sponsoring
    they are available for classical advertising for years Realisation In autumn 2006 Jean Baptiste Felten in his function as Swiss board member of FASPO approached WEMF which provides the central planning data for the Swiss communication market with the suggestion to include sponsorship relevant questions in the research studies by WEMF Together with the WEMF Managing Director Mr Marco Bernasconi and his team the specialists at FASPO and Felten Compagnie developed a questionnaire to gain relevant data in the field of sponsoring through the extensive market studies by WEMF The initiators were able to welcome the Swiss Advertisement Buyer Association SWA as well as leading sponsors Axpo Coop and Orange as supporters in the project team Coordination discussions with different market partners like IG Sponsoring event promoters and the federal authority of sport BASPO and the leading agencies association took place Market analysis Sponsoring Within the extensive market study for the Swiss communication market MACH Consumer 12 000 Interviews first data was collected in 2008 In 2009 the data was introduced to the market as MA Sponsoring With MA Sponsoring a world wide unique planning instrument is available to the market including representative data about visitors of sport and cultural events fan relationships to Swiss football and ice hockey clubs as well as used media channels to follow certain content within sport and culture All this information can be correlated with the other information generated within the MACH Consumer study about buying behaviour brand know how and product interest of the Swiss citizens Furthermore correlations are possible with data from MACH Basic 24 000 interviews about the media use of Swiss citizens and MACH Radar 12 000 Interviews all rights of Radar Psychography are with DemoSCOPE Adligenswil with psychographic information about the Swiss population The MA Sponsoring enables a new

    Original URL path: http://www.feltencie.com/en/services/MASponsoring.htm (2016-02-16)
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  • Felten & Compagnie AG - Agentur für "content-driven communication" | Case Study – NaturEnergie - SC Freiburg
    sponsorship of the soccer team FC Freiburg participant in the German 1st football league Bundesliga Use of the common image dimensions regionally bonded likable successful upcoming Implementation Integrated communication of the sponsorship via TV radio Print media PR Internet Advertisement Events Optimisation of the effectiveness of the sponsorship and implementation with regard to the media in order to maximise the brand visibility and the recognition factor Development of a multi

    Original URL path: http://www.feltencie.com/en/expertise/casestudies/naturenergie_sc-freiburg.html (2016-02-16)
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