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  • Business
    a Certified B Corporation launched their IPO on Wall Street They are only the second B Corporation to go public Rally Software was the first Some Wall Street insiders were skeptical that a company known for putting people and values before profits could attract the attention of investors but it did The initial stock price offering was US 16 per share After one day of trading it nearly doubled in value raising approximately US 2 5 billion The Wall Street Journal quoted Chad Dickerson the Etsy CEO saying The success of our business model is based on the success of our sellers That means we don t have to make a choice between people and profit Read more 34 April 2 2015 Business is Hope Made Human A few months ago Manoverboard and a number of other B Corporations here held a luncheon at the Canadian Museum for Human Rights called the Future of Business Because of time limitations I didn t read the entire talk that I had prepared skipping over a few key items I re read the piece and it s not bad and I figured I d post it for future reference Read more January 25 2015 Building a Sustainable Writing Practice Seven days ago I told myself that I needed to complete the challenge of writing something compelling revealing or helpful every single day It would last just one week which is less than an eternity I m now sitting in front of my desk at my office in front of a monitor using WordPress distraction free writing mode to craft this piece It s been an incredibly gratifying experience and one that I will not soon forget Before I answer the Day 7 question I d like to answer its opposite which is this

    Original URL path: http://manoverboard.com/tag/business/page/3/ (2016-02-09)
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  • Technology
    that Run and Shine on WordPress University and college websites have a huge job to do They must recruit and serve students attract and retain quality faculty and staff cultivate the alumni community and grow new research and development opportunities Luckily there is a tool that exists for web developers to overcome these challenges and make a university website shine WordPress When researching web developers and web design you may have noticed that more and more websites are running on WordPress In fact according to WordPress they host 3 455 212 sites for schools universities colleges and districts There s good reason for that WordPress is a platform that allows web developers to build amazing websites and best of all they are incredibly easy for university administrators to update Read more 28 January 6 2015 Why Your University Blog Needs an Editorial Calendar You ve probably heard the phrase consistency is key about a million times You ve seen inspirational quotes about consistency framed on boardrooms and on Pinterest for things ranging from relationships to practicing your jump shot to refining your professional work ethic Blogging along with social media is a key component to your university s communications and marketing strategy The problem however is doing it consistently With a schedule filled with meetings press releases and memos it s easy to forget to update your university s blog Twitter and Facebook That s where the editorial calendar comes in Developing an editorial calendar to organize all of your content may just be the key to unlocking your blogging consistency Read more 27 December 5 2014 Green Web Hosting and Environmental Impact A good data host should be something like a suitable dinner host stable and reliable with good table manners and some seriousness of purpose But with web

    Original URL path: http://manoverboard.com/tag/technology/page/3/ (2016-02-09)
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  • In What State Is Your Non‑Profit Blog?, from the blog
    offering helpful tips for parents and sharing the latest research Readers are able to comment on posts and the foundation makes sure to respond to as many as possible St Baldrick s thanks readers for their comment and addresses any questions or concerns they might have Their call to action at the bottom of each post is very hard to ignore Examples abound like Kids like Jonah deserve to live You can help Fund research into cures for childhood cancer Then there is a large orange Donate Now button below Oof tough to argue with that World Wildlife Fund We have written about WWF previously They re awesome The WWF blog boasts a ton of thoughtful content all of which is divided into five different branches Science Driven On Balance WWF Climate Blog Climático in Spanish and Good Nature Travel Each of the branches are then subsequently divided into several categories specific to each stream This makes it incredibly easy for visitors to find information pertaining to subjects of interest Within the sections WWF turns posts that carry a common theme into a sort of mini series to tell a compelling story For example the WWF Climate Blog contains three back to back posts related to solar powered homes Empowering Families in Need with Solar Power Every Four Minutes Another American Home or Business Goes Solar and Letting the Sun Run our Home a story of how a family made solar powered energy a priority in their home The WWF makes sure to integrate multi media content into their posts Each post contains at least one high resolution photo Others include maps graphics and videos The WWF is careful to vary their topics and their tone as to not sound too solemn Some of the most powerful posts tell the story of an individual or family that is getting involved with their cause or a personal anecdote from a staffer who is on assignment TechSoup Canada TechSoup Canada is a perfect example of a non profit that uses their blog to create and curate relevant and valuable content for their audiences Though many of their blogs are on the technical side they avoid using jargon and use plain language instead to serve a wider audience TechSoup Canada knows its audience well They are a non profit dedicated to helping other non profits and charities by effectively using technology Their blog does exactly that by sharing tools tips and reviews all of topics specific to non profits They provide a short summary of each post on the blog s main page with a Read More link to the entire post They use the words Learn More About to describe their blog categories They use headers in each post to divvy up their content and make it easier to digest The content on their blog is fantastic however the design is a little lacklustre Invisible Children The Invisible Children website and blog are beautifully designed The blog is clean and modern and

    Original URL path: http://manoverboard.com/in-what-state-is-your-non-profit-blog/ (2016-02-09)
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  • marianne
    business professionals and anyone looking to create and print a document As the world moves away from print and toward digital publication we compare our personal favourite online publication platform WordPress with the ubiquitous Microsoft Word Read more 20 July 22 2014 6 Large Non Profit Websites You Need to See Like any business a large non profit organization needs a strong online presence Most people do research before donating or getting involved with a particular cause and they ll likely make online searches their first stop Here are a few factors that make a non profit site successful Read more 19 June 25 2014 5 Lessons for Designing a Good University Website As high school students prepare to graduate at the end of this month many of them are contemplating the next step in their education Having recently donned a cap and gown for my own college convocation it made me think back to my initial exploration of higher education after graduating high school With copious post secondary institutions offering a seemingly endless array of degree and diploma programs choosing the right one for me was a daunting task In today s digital world I turned to the web to conduct research on finding the right college or university As someone who has many years of post secondary education under her belt I have spent a great deal of time navigating school websites in search of important information pertaining to courses student services and school functions These online searches were often frustrating and fruitless I m sure many of my fellow students would agree that in many cases university and college websites are simply not user friendly Read more June 24 2014 New Anti Spam Legislation Coming Soon You may have recently noticed an influx of emails in your

    Original URL path: http://manoverboard.com/author/marianne/page/2/ (2016-02-09)
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  • 5 Lessons for Designing a Good University Website, from the blog
    prospective students may be young and without fully developed research skills They should also take into account that the website s usability allows for a greater number of people to reach the site including those with visual and other disabilities or individuals who are simply not tech savvy Burying program material application information and important deadlines deep within the site will only deter students who are considering applying to the school 2 ORGANIZE TO OPTIMIZE USER EXPERIENCE A common complaint for even a seasoned student is the inability to easily find important information Many of my fellow students lament inadequate access to critical course information prerequisites health benefits building hours of operation and faculty directories University and colleges should design their site to answer the needs of current and prospective students first and foremost Even the most attractive website will fall short if it is not comprehensive and user friendly For example Duke University website s homepage gives the appearance of well a constructed site however upon exploring the subpages it quickly becomes apparent that the lack of consistency in the design and organization makes for difficult navigation Having more quick links to relevant pages would allow for smoother transitions between pages 3 KEEP IT CONSISTENT Another frequent complaint from both current and prospective students is the lack of consistency across department sites Coordination across those delivering information on the main website and subsequent department microsites is crucial The information should be organized in a way that prevents duplicate contradictory or incomplete information leading to confusion over which source takes precedence The name of the university or college should be clearly identified on each page including on the microsites for each faculty and department as some departments have their own name such as the Asper School of Business at the University of Manitoba The core structure and elements should also remain the same across the website to ensure easy navigation 4 MAKE IDENTITY CRYSTAL CLEAR A post secondary institution s website is an opportunity to display their brand strategy Using consistent colour palettes typography and images across the entire site and its microsites ensures that the brand is represented cohesively These elements should all work together to reflect the brand tone and values An example of this is Cornell University s website which combines the application of large photography and warm colours to present a school that cares deeply about its student body 5 DRIVE TRAFFIC WITH GOOD CONTENT Along with identity choosing the right types of content for a university website and especially on its homepage is crucial While a website tries to advertise to prospective students it should demonstrate the merits of the university or college without being pompous or flashy The content should communicate the character and attributes of the university and all of its individual departments in an honest and authentic way The language used throughout the website should reflect and support the images and brand tone Having student generated content within the website is a

    Original URL path: http://manoverboard.com/5-lessons-for-designing-a-good-university-website/ (2016-02-09)
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  • Building a Sustainable Writing Practice, from the blog
    night during the afternoon etc The best writers have the discipline to schedule their activity to ensure the stability of thought and to make their work a habit On the other hand I m grateful for the opportunity afforded by the challenge and am spurred by the sheer quality of the posts written this past week Take a look at some of the work Seriously stop reading this post click the link and you ll see the humility honesty and gratitude that resulted from this challenge Today is the final day of the YourTurnChallenge the Seth Godin gig that has attracted 3 000 bloggers many new to the medium and a few veterans like me and which took down Tumblr at some point last week from the sheer volume of posts The Day 7 question is this What are you taking with you from this Challenge I m taking away three thoughts First I can still tackle any challenge that I put before myself I m grateful that the capacity still exists In fact I m going to sign up for a 10K marathon this afternoon my very first A different type of challenge with slightly more sweaty clothes but one that I know well pretty much I can handle Second I ve learned that writing for me is less about certainty than uncertainty I feel most challenged when connecting two or more disparate and seemingly disconnected ideas concepts or objects and placing them in a new context or within a new totality I ve always admired the Hegelian dialectic which states in essence the following via The University s of Chicago s School of Media Hegel s dialectic involves the reconciliation of ostensible paradoxes to arrive at absolute truth The general formulation of Hegel s dialectic is a three

    Original URL path: http://manoverboard.com/building-a-sustainable-writing-practice/ (2016-02-09)
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  • Five Ways to Get Unstuck if You’re Stuck, from the blog
    the email thing for 180 seconds If after 180 seconds you find that you re still stuck give yourself 3 hours to do something completely different Then come back and try it again for 3 minutes Bonus It s how I wrote these blog posts Sheer brute force 2 Reward yourself Seriously it works I told myself that I would not be able to buy the Desk app that I have been wanting for a few weeks until I completed this 7 day writing challenge Normally I would have bought the app first and then hoped I would follow through Nope I m following through and then getting the app as a well deserved reward 3 Get some sleep Don t push yourself on an empty stomach or a tired brain Nothing good will come of it You ll get hangry at yourself or your family or your boyfriend and that piece of writing that drawing that call that piano piece or that email will be fetid You don t need that You do need sleep Arianna says so too But promise yourself that when you wake up refreshed you will work on your project for 180 seconds 4 Be kind to yourself It takes months and sometimes years for people to find a way to get unstuck It does not happen easily I m doing this challenge because I was so fed up with my procrastination and dissembling around shipping that this seemed the kindest way to fix the idea of writing Beating up on myself was not working I needed a vehicle that would help me and I m thankful for Seth Godin and Winnie Kao for challenging me And for their impeccable timing 5 Put it on paper That means throwing some notes on an empty part

    Original URL path: http://manoverboard.com/five-ways-to-get-unstuck-if-youre-stuck/ (2016-02-09)
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  • Inbound
    Top 5 Reasons Why Non Profits Should Use Social Media Today it s impossible to deny the prevalence of social media platforms such as Facebook Twitter Instagram LinkedIn and blogs Social media has proven to be so powerful that many businesses and non profit organizations have implemented it in their communications and marketing strategies Read more 22 August 26 2014 Is WordPress like Microsoft Word For many years Microsoft Word has been the traditional word processor of choice for students business professionals and anyone looking to create and print a document As the world moves away from print and toward digital publication we compare our personal favourite online publication platform WordPress with the ubiquitous Microsoft Word Read more July 23 2014 How We Stormed the CASL An Email Consent Success Story Dollar for dollar email newsletters provide one of the very best returns on marketing investment Although emails demise has been predicted for 20 years it still stands that well written relevant bits of content delivered directly and ideally regularly to the inboxes of interested subscribers is a winning solution for businesses and nonprofits large and small And the very best email delivery tools such as Campaign Monitor which we

    Original URL path: http://manoverboard.com/tag/inbound/page/3/ (2016-02-09)
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