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  • Mobile Apps Archives - Steffan Antonas
    m Reading Blog Archives Subscribe via email Subscribe via RSS Find Me Twitter Facebook Instagram Flickr Vimeo Pinterest Email LinkedIn Proudly powered by WordPress Theme Designer by Array Mobile Apps Now You Can Accept Credit Card Payments On Your iPhone I can think of so many reasons why this is a good idea If this startup can get the security and authentication right with this and they seem to have

    Original URL path: http://blog.steffanantonas.com/tag/mobile-apps (2016-05-02)
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  • Google Maps Archives - Steffan Antonas
    detailed maps in the developing world slows the delivery of aid after a disaster and hides the economic potential of unused lands and unknown roads Said another way access to better information yields better results and vice versa especially when the timeliness of that information is critical In the short talk below Lalitesh demos Map Maker a group map making tool that people around the globe are using to map

    Original URL path: http://blog.steffanantonas.com/tag/google-maps (2016-05-02)
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  • Blogging Archives - Steffan Antonas
    that I like Over the last year I ve also turned the blogging and social media it into a part time freelance business I do social media marketing projects with companies and non profits in southern California which keeps me busy and engaged on nights and weekends Published March 30 2010 Author Steffan Antonas Category Journal Comments 2 Comments Expert Tip How To Use Google Alerts To Monitor Links To Your Profiles and Sites Knowing how to use Google Alerts to monitor what people are saying about you or your company online is a fundamental skill for managing reputation on the web Setting up a host of keyword alerts for your name or company brand is a great start but here s the rub what if you have a common name like John Smith or someone writes about you and uses just your first name or worse yet something more ahem creative You re hosed Not anymore Here are a few expert tips to help you get more mileage out of your alerts Your Best Friends And Worst Enemies Rarely Use Your Full Name Familiarity and creativity tend to come from one of two extremes people who you have strong relationships with or those that want want to talk about you but distance themselves from you The funny thing is these are the people you want to monitor most A good friend might write I was chatting with John about this in a blog post and be talking about you but unless that friend shot you a note and told you that she mentioned you in the post you d never know and that s probably a conversation you d be interested in joining Then there s the guy who wants to sing from the hills just how hard they think you and your company sucks If that guy knows how Google alerts work he might try and get creative or vague with your name or just leave it out entirely and link to your site there are thousands of examples of this on the web In both cases you want to know about what s going on and be able to engage the friend or enemy quickly People Use Links To Indicate Identity And Show Relationships On The Social Web People often don t use full names on the web because they don t need to Linking to someone s site social media profile or blog article is much more effective for clearly showing who or what you re talking about I could just say I had a great chat with Robert on FriendFeed and you know that I m talking about Robert Scoble People use linking like this to talk positively and negatively about people brands and products every single day and monitoring this with basic keyword alerts is impossible But you can monitor it Use Google Alerts To Know Whenever Someone Links to Your Blog or One of Your Social Profiles If you monitor links as well

    Original URL path: http://blog.steffanantonas.com/tag/blogging (2016-05-02)
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  • Blogging and Writing Archives - Steffan Antonas
    the search box would not on first glance seem to do much but on average publishers see anywhere from a 200 500 increase in searches according to Lijit my experience is that this figure is accurate The popular searches cloud does a lot to signal what types of content is popular on your blog and invites people to click on popular searches How does the Popular Searches Cloud work It records repeat searches and displays the most popular ones To appear in the cloud a search must be performed a minimum of three times and come from different IPs You can control the number of terms that appear in the cloud in your widget settings You can also blacklist terms from appearing in your search cloud within the settings Tip 2 Move the Search Box to the Top of Your Blog A simple rule is that if people see the search box they will use the box If it s hidden among all the other items on the sidebar people will miss out on the goodness that is Lijit How much does moving the box above the fold mean in terms of searches Another 200 300 increase Nice Tip 3 Make it the Only Search Box Ok this one might not be such a revelation If there is only one place to search then well people will only use that one place to search Amazing and simple Tip 4 Be an Expert As a publisher you know that writing about a specific topic will almost always increase readership and engagement But did you know that the more expertise you develop around a specific topic the more people want to search your content I know Weird Tip 5 Turn on Re Search There is a feature in your widget settings called Re Search What does this do Well when someone does a search on a search engine like Google Yahoo or MSN and clicks on your result Lijit does the same search in your search widget when they get to your site Then depending on your settings Lijit displays those results either with your widget on top of your blog or below the post Why is this good About 1 2 of readers will click on a result in Re Search letting them read more of your content This increased engagement helps readers trust you more which leads them to read your content more which leads them to trust you more it s a crazy cycle of goodness That s it The bottom line is the more often people use Lijit on your site the more often they will be able to discover your content whever you re creating it which is what we all want Small tweaks can and will make a difference Note Special Thanks to Tara at Lijit for providing the content and discusson that led to this post Published June 16 2009 Author Steffan Antonas Category Blogging and Writing Comments 9 Comments 100 Killer WordPress Resources tweetmeme

    Original URL path: http://blog.steffanantonas.com/tag/blogging-writing (2016-05-02)
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  • Facebook Like Button Archives - Steffan Antonas
    coded up a nifty lightweight Facebook Like WordPress plugin that you can use for your WordPress site It was officially released today on the GunnJerkens blog Here s what the options panel looks like Installation 1 Head Over To the GunnJerkens blog to make sure you ve got the most up to date version 2 Download the plugin this link to the zip file will only work for the current

    Original URL path: http://blog.steffanantonas.com/tag/facebook-like-button (2016-05-02)
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  • WordPress Plugins Archives - Steffan Antonas
    coded up a nifty lightweight Facebook Like WordPress plugin that you can use for your WordPress site It was officially released today on the GunnJerkens blog Here s what the options panel looks like Installation 1 Head Over To the GunnJerkens blog to make sure you ve got the most up to date version 2 Download the plugin this link to the zip file will only work for the current

    Original URL path: http://blog.steffanantonas.com/tag/wordpress-plugins (2016-05-02)
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  • Linchpin Archives - Steffan Antonas
    I got a pleasant surprise The mail man dropped off a hardcover copy of Seth Godin s new book Linchpin sent from a new friend Totally made my day Luke thanks for reminding me again why I love to write this blog and why helping others and giving generously are the best ways to connect with others Published February 17 2010 Author Steffan Antonas Category Blogging and Writing Cyberculture Journal

    Original URL path: http://blog.steffanantonas.com/tag/linchpin (2016-05-02)
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  • Seth Godin Archives - Steffan Antonas
    Linchpins I found this video this morning It s a 5 minute stream of offbeat interesting and disturbing questions to help exercise your noodle It s a fun way to wake your brain up Riddles for linchpins from Seth Godin on Vimeo Published January 27 2010 Author Steffan Antonas Category Uncategorized Blogging For Humility Perspective and Growth I m not a top blogger a thought leader or industry expert and probably won t be any time soon No big deal I m not out to take the internet by storm I don t worry about my daily traffic stats I don t stress out about posting every day and I don t blog for money although I do make money doing it that supports the habit I originally started blogging just to become a better writer I ve been blogging consistently now for over 2 years and I ve learned that blogging itself is not a means to any end The real value is in the process it s about continuous learning connecting collaborating and growing as a person In many ways it s a lifestyle choice rather than an activity or a hobby and the people who are doing

    Original URL path: http://blog.steffanantonas.com/tag/seth-godin (2016-05-02)
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