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  • buzz lawsuit | Webs9
    year Shortly after its launch we heard from a number of people who were concerned about privacy In addition we were sued by a group of Buzz users and recently reached a settlement in this case The settlement acknowledges that we quickly changed the service to address users concerns In addition Google has committed 8 5 million to an independent fund most of which will support organizations promoting privacy education and policy on the web We will also do more to educate people about privacy controls specific to Buzz The more people know about privacy online the better their online experience will be Just to be clear this is not a settlement in which people who use Gmail can file to receive compensation Everyone in the U S who uses Gmail is included in the settlement unless you personally decide to opt out before December 6 2010 The Court will consider final approval of the agreement on January 31 2011 This email is a summary of the settlement and more detailed information and instructions approved by the court including instructions about how to opt out object or comment are available at http www BuzzClassAction com This mandatory announcement was sent

    Original URL path: http://www.webs9.com/tag/buzz-lawsuit (2016-02-14)
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  • class action lawsuit | Webs9
    year Shortly after its launch we heard from a number of people who were concerned about privacy In addition we were sued by a group of Buzz users and recently reached a settlement in this case The settlement acknowledges that we quickly changed the service to address users concerns In addition Google has committed 8 5 million to an independent fund most of which will support organizations promoting privacy education and policy on the web We will also do more to educate people about privacy controls specific to Buzz The more people know about privacy online the better their online experience will be Just to be clear this is not a settlement in which people who use Gmail can file to receive compensation Everyone in the U S who uses Gmail is included in the settlement unless you personally decide to opt out before December 6 2010 The Court will consider final approval of the agreement on January 31 2011 This email is a summary of the settlement and more detailed information and instructions approved by the court including instructions about how to opt out object or comment are available at http www BuzzClassAction com This mandatory announcement was sent

    Original URL path: http://www.webs9.com/tag/class-action-lawsuit (2016-02-14)
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  • google | Webs9
    Shortly after its launch we heard from a number of people who were concerned about privacy In addition we were sued by a group of Buzz users and recently reached a settlement in this case The settlement acknowledges that we quickly changed the service to address users concerns In addition Google has committed 8 5 million to an independent fund most of which will support organizations promoting privacy education and policy on the web We will also do more to educate people about privacy controls specific to Buzz The more people know about privacy online the better their online experience will be Just to be clear this is not a settlement in which people who use Gmail can file to receive compensation Everyone in the U S who uses Gmail is included in the settlement unless you personally decide to opt out before December 6 2010 The Court will consider final approval of the agreement on January 31 2011 This email is a summary of the settlement and more detailed information and instructions approved by the court including instructions about how to opt out object or comment are available at http www BuzzClassAction com This mandatory announcement was sent to

    Original URL path: http://www.webs9.com/tag/google (2016-02-14)
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  • SEO Blog | Webs9 - Part 16
    Keyword Tool figures Google Posted in sem by Webs9 Inc Using AdWords Segments To Increase PPC ROI Most of you are aware of the recent improvements to the Google AdWords user interface UI including the ability to run reports in the Campaigns tab These are great time savers for PPC managers However there s another new and little known feature called Segments that can really take your Posted in sem by Webs9 Inc How to Measure Success in an SEO Campaign If you own a website you re already doing SEO The e commerce platform you choose information architecture of your site product marketing copy meta data and more all affect your organic listings in search engines from day one As you continue managing the site you re constantly changing Posted in sem by Webs9 Inc 6 Key Metrics for a Social Media Measurement Dashboard A host of social media monitoring tools are available to monitor conversations that are relevant to your brand or company Many of these tools also now offer built in engagement components that allow you to easily engage in relevant conversations In addition to ease of use another key benefit of Posted in sem by Webs9 Inc SEO for Global Websites Targeting the Right Search Engine for Your Market When it comes to creating websites for foreign language markets a few necessities are immediately obvious First the websites need to be in the native or primary language of the country you re targeting Also you ll need to take into account consumer behavior and culture in that country Posted in seo by Webs9 Inc Link Popularity Its Role and importance in getting top search engine rankings Introduction Link Popularity these words may have caught your attention several times while you have been searching the Internet for

    Original URL path: http://www.webs9.com/seo-blog/page/16 (2016-02-14)
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  • Facebook Ads: Success Secrets From a Facebook Insider | Webs9
    takes you through the process To start learn what separates a business page from that of a casual individual user With a business account you can t view other users profiles add friends or interact with individuals the way an individual Facebook user can Even so the two types of pages have many similarities such as the capability to post updates Visitors can become fans of your company and Like what you post You can tweak the page to your preferences too first by listing it in a specific category and then by dividing content on your Facebook page among tabs Facebook shows you precise metrics about how well the content on your page is doing and it assigns a score to that end 2 Create a username for your page Once you have at least 25 people connected to your page Kendall says you should reserve a specific username for your Facebook URL which appears as facebook com username This setup makes it easier for visitors to find and remember your Facebook destination For a small venture a Facebook page could be a faster less expensive alternative to designing an entire website with a custom domain name or it can complement your existing web and social media presence elsewhere 3 Remember to have a two way conversation What we ve found with Pages is that the most successful ones speak to their customers in much the same way as you have a user profile and you express who you are to your friends Kendall says Don t talk to your customers instead chat with them and engage them on your Facebook page Think of ways that content can spread virally Fans of your company may link to cool items from your business page on Facebook where it appears to

    Original URL path: http://www.webs9.com/social-marketing-2/facebook-ads-success-secrets-from-a-facebook-insider (2016-02-14)
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  • It’s True: Optimizing PPC Campaigns for Quality Score is Still Important | Webs9
    of misguided or misinformed commentary on Twitter Quality score is still important Let s look at some simple tips for optimizing your campaigns to improve quality score Don t Disregard Quality Score Many advertisers still disregard quality score as either unimportant or something that can t be changed Both of which are horribly wrong Running an AdWords PPC campaign with no care for quality score is a costly mistake Ultimately high keyword quality scores will allow you rank higher and pay CPCs that are lower than those of your competitors it s all about Ad Rank CPC x Quality Score In essence improving your keyword quality score reduces the price to play the game This is further proven with First Page Bid Estimates that determine how much you will need to pay to even be on page one of the SERPs You can analyze your quality scores in many ways Review quality score in the native AdWords interface or AdWords Editor to make decisions on how best to optimize Just this week the folks at WordStream released a new tool kit that allows you to analyze Quality Score in a spreadsheet with graphs etc So there s one less reason to disregard quality score Improve Quality Score So you re going to keep quality score top of mind Now what Now comes the task of optimizing your PPC campaigns and keywords to improve quality score This is where many people over complicate the process My strategy has always been centered on click through rate CTR which is at the core of how Quality Score is calculated If you can follow three basic steps you can improve CTR and optimize for quality score Or put simply follow the rules of PPC 101 Create Tightly Themed Ad Groups Should be a no

    Original URL path: http://www.webs9.com/seo-2/its-true-optimizing-ppc-campaigns-for-quality-score-is-still-important (2016-02-14)
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  • How to Cut Through Social Media Clutter | Webs9
    and what tools can we give users to help them manage the problem You can view the problem from two complementary perspectives Social Media Filter Users need to be able to filter out the updates that they don t want to see These might include for example game updates from friends If you re not a game player yourself then you re going to see those updates as pure spam and having a tool to remove them would be helpful But just filtering out things that you don t want to see feels pretty defensive It doesn t really feel like the user is in control Perhaps if we put the user in control in the context of managing social clutter then the user will decide to see messages including marketing messages on topics that are interesting at a time that s relevant That would be a clutter management solution that s a win to marketers and end users alike Custom Social Feed People need tools for selecting updates that they do want to see Just filtering out the uninteresting stuff isn t enough A useful filter should allow the user to specify three things The social network from which

    Original URL path: http://www.webs9.com/sem/how-to-cut-through-social-media-clutter (2016-02-14)
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  • Why You Should Combine Your PPC & SEO Strategies | Webs9
    study found that only 17 percent of advertisers take advantage of the synergies between paid and organic search results The retail industry has the greatest percentage 25 percent of advertisers that are effectively coordinating paid and organic search results followed by financial services at 21 percent travel at 16 percent technology at 13 percent and health care at 3 percent But it s surprising that more advertisers overall aren t doing a sufficient job of balancing their search strategies Advertisers can develop a search strategy that effectively coordinates paid and organic listings The value of paid and organic listings to any advertiser is derived from testing analytics and a holistic strategy This strategy can be applied in these categories Attribution Understanding the interdependencies and relationships between search listings is critical to properly valuing the listings and setting the strategy Consider the possibility that your paid listing is driving a higher amount of first time visitors and your organic listing is the last click prior to a sale You may never know this unless you closely monitor your attribution patterns For example one of our financial services clients sees 3 percent of their traffic hitting multiple sources of traffic and 25 percent hitting three sources of traffic These consumers give important information to the brand marketers about media consumption and habits that can be optimized and harvested The better your ability to see the common paths that consumers take to achieve the desired action the better informed your keyword and optimization decisions will be Messaging The copy that is displayed in the search results page can be keyword rich or sales or brand focused The appropriate message should be tested and defined by achieving the largest increase in incremental traffic and sales Copy can be used to identify the consumers that

    Original URL path: http://www.webs9.com/seo-2/why-you-should-combine-your-ppc-seo-strategies (2016-02-14)
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