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  • Twitter Exploit Warning: How Anyone Can Easily Snatch Your Direct Messages | Webs9
    anyone gain access to your Direct Messages Using WordPress to Access Direct Messages For the sake of simplicity I m using WordPress to demonstrate accessing Direct Message information The Twitter API allows developers access to lots of neat information You can send messages update statuses and do whatever you so please Sure there are some permission settings available for developers read vs read write but few users read this stuff

    Original URL path: http://www.webs9.com/sem/twitter-exploit-warning-how-anyone-can-easily-snatch-your-direct-messages (2016-02-14)
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  • Using AdWords Segments To Increase PPC ROI | Webs9
    and little known feature called Segments that can really take your campaign performance to the next level The Segment option allows you to review your campaign performance data in a number of ways Network Google Search Search Partners and Content Click type URL clicks or Click to Call Device Computer or mobile device Experiment Campaign Experiment results Day Performance by day Week Performance by week Click here to read full

    Original URL path: http://www.webs9.com/sem/using-adwords-segments-to-increase-ppc-roi (2016-02-14)
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  • 6 Key Metrics for a Social Media Measurement Dashboard | Webs9
    that allow you to easily engage in relevant conversations In addition to ease of use another key benefit of these tools is that you can also track and measure the conversations you participate in through one easy solution This makes social media engagement much easier to manage but a key aspect is still missing To fully understand the impact of your social media efforts you need a true social media measurement dashboard Because there aren t any truly robust tools that go beyond monitoring social media to measuring your social media efforts you ll likely need to create your own dashboard for now The following are six key metrics that should be part of your social media measurement dashboard 1 Gross Views Gross views is the aggregate of views across your various social media channels It represents the number of times users were exposed to your brand through your social media channels The calculation will vary depending on the channels that you use but some of the metrics that go into this calculation include Facebook page views Blog page views YouTube channel views YouTube video views Flickr photo views Click here to read full story Tags facebook marketing internet marketing

    Original URL path: http://www.webs9.com/sem/6-key-metrics-for-a-social-media-measurement-dashboard (2016-02-14)
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  • SEO for Global Websites: Targeting the Right Search Engine for Your Market | Webs9
    the search engines Where to Concentrate Your SEO Efforts The tricky point to consider here though is that while you may be well attuned to the needs and vagaries of Google the Internet superpower isn t the dominant search engine in every country You ve likely heard of Baidu the Chinese search engine which leads Google China on searches by 52 percent to 33 percent There are a few theories on why Baidu is the Google killer in China Some pundits believe it s due to Chinese patriotism despite the fact that Baidu started in the U S But the more likely reason is because the Chinese love to search the web for MP3s 55 percent of Baidu users are MP3 searchers Baidu is better for illegal downloading because it s held to less strict legal standards than Western search engines Among the other Google beating local search engines popularity is attributed to their being optimized for the alphabet and language of the country For instance Yandex succeeds in Russia with a 64 percent market share where Google ru fails largely because it s built around the Cyrillic alphabet and recognizes Russian grammar and inflection Then of course there s

    Original URL path: http://www.webs9.com/seo-2/seo-for-global-websites-targeting-the-right-search-engine-for-your-market (2016-02-14)
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  • The Power of Submitting Articles and Back Links | Webs9
    is ranking high with the search engines Fortunately this is pretty easy to accomplish if you know the secrets of search engine optimization like submitting articles for back links Submit Articles First of all you will want your website to be full of original content that helps your site rank high for particular keywords This is just one step you need to take in order to help your site increase its ranking The next step is to submit additional original articles to article directories Doing this will help you get back links to your website And while original content on your site is important back links are just as important because they carry serious weight with the search engines The way back links work is that they point back to your website This is sort of like a popularity contest The more back links you have pointing to your site the more popular your site is and the higher it is ranked As you can see the more articles you can submit to directories that contain links to your website the better off your site will be and the higher it will rank in the search engines Click here to

    Original URL path: http://www.webs9.com/sem/the-power-of-submitting-articles-and-back-links (2016-02-14)
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  • seo tool | Webs9
    of social clutter and what tools can we give users to help them manage the problem You can view the problem from two complementary perspectives Social Media Filter Users need to be able to filter out the updates that they don t want to see These might include for example game updates from friends If you re not a game player yourself then you re going to see those updates as pure spam and having a tool to remove them would be helpful But just filtering out things that you don t want to see feels pretty defensive It doesn t really feel like the user is in control Perhaps if we put the user in control in the context of managing social clutter then the user will decide to see messages including marketing messages on topics that are interesting at a time that s relevant That would be a clutter management solution that s a win to marketers and end users alike Custom Social Feed People need tools for selecting updates that they do want to see Just filtering out the uninteresting stuff isn t enough A useful filter should allow the user to specify three things The social

    Original URL path: http://www.webs9.com/tag/seo-tool (2016-02-14)
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  • google adwords | Webs9
    provides some insight on how other clicks impressions influenced users to take action If you haven t reviewed these reports previously they can be overwhelming This two part series will describe how you can apply this data to improve your conversion rate and overall PPC performance Where do You Find the Search Funnels Reports First let s discuss the nuts and bolts on where these reports are located within your

    Original URL path: http://www.webs9.com/tag/google-adwords (2016-02-14)
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  • pay per click | Webs9
    most important ways to check if your website could be working even harder Step 1 Check the Customer Journey At what point to visitors tend to drop out of the purchase process on your website Take a closer look at your visitor data and you ll probably find it s specific areas of your website that are shedding the most potential customers There could be a number of reasons behind this maybe the customer journey is simply too long winded or overly complicated Maybe your call to action isn t strong enough Until you work out where these customer drainage spots are you can t plug them with an effective redesign Step 2 Assess Your Paid Search Campaign One major factor in your site s ability to succeed is the quality of visitors actually reaching the pages For the huge number of websites that rely on paid search to drive customers the quality of the visitors is entirely dependent on the search engine marketing team It s possible that the keywords you re bidding on are not the most appropriate causing the wrong kind of person to land on your pages and cost you a click Remember the object of

    Original URL path: http://www.webs9.com/tag/pay-per-click (2016-02-14)
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